(mouseover images above to see a full-size version to the left)
Kinomax (Perm', Russia - 2005)
This six screen multiplex, situated at the upper level of a large shopping centre, integrates a portion of the mall into the main lobby. Overlooking a central atrium, the linear lobby space incorporates various concession areas, ticketing, and café. Bold graphics create a high level of visibility and identity for the cinemas within its retail environment.